As the number of media channels grows, brands need a way to centralize assets and automate workflows—ensuring a cohesive brand experience at every touchpoint.
Marketing and creative teams are under more pressure than ever. From managing a flood of campaigns across digital and print to coordinating with remote collaborators and external partners, the demand for speed and accuracy is relentless.
The latest LAGO features bring more automation, control, and efficiency to your production process, so you can focus on what matters most. Read on to see what’s new!
Marketing teams can overcome collaboration challenges, ensuring consistent messaging and accelerating campaign time-to-market.
Grocery retailers are navigating a fast-changing marketplace where consumers expect accurate, immediate, and highly personalized online and in-store experiences. Price sensitivity, inventory availability, and tailored promotions are significant in today's purchase decisions.
A unified data approach is critical to effective, AI-driven personalization and automation—and the profits it can generate.
Customer expectations and buying journeys constantly evolve, and manufacturers can no longer rely on traditional sales channels alone. B2B buyers are increasingly digital-first, exploring options online before ever speaking with a sales rep.
Retail marketing teams can optimize their technology, now and beyond, using simpler workflows, unified data, and greater collaboration.
Sustainability is no longer a buzzword—it’s a business imperative. Companies across industries prioritize eco-friendly initiatives to meet consumer expectations, drive efficiency, and reduce costs.