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Comosoft Blog

On our blog we feature industry topics to help you maximize your production efforts, news releases, events, industry awards, highlight our partners, and more.

Home » Blog

  • Ensuring Effective Brand Management in a Fragmented Media Landscape

    Ensuring Effective Brand Management in a Fragmented Media Landscape

    By Comosoft|Published On: June 18th, 2025|5.1 min read|

    As the number of media channels grows, brands need a way to centralize assets and automate workflows—ensuring a cohesive brand experience at every touchpoint.

    Read More
  • Enhancing Collaboration in Marketing Teams with DAM

    Enhancing Collaboration in Marketing Teams with DAM

    By Comosoft|Published On: June 17th, 2025|4.5 min read|

    Marketing and creative teams are under more pressure than ever. From managing a flood of campaigns across digital and print to coordinating with remote collaborators and external partners, the demand for speed and accuracy is relentless.

    Read More
  • RELEASE: LAGO TANA 6.7 Now Available!

    RELEASE: LAGO TANA 6.7 Now Available!

    By Comosoft|Published On: May 28th, 2025|3 min read|

    The latest LAGO features bring more automation, control, and efficiency to your production process, so you can focus on what matters most. Read on to see what’s new!

    Read More
  • Transforming Multichannel Marketing Collaboration for Retailers and CPG Brands

    Transforming Multichannel Marketing Collaboration for Retailers and CPG Brands

    By Comosoft|Published On: May 14th, 2025|4.8 min read|

    Marketing teams can overcome collaboration challenges, ensuring consistent messaging and accelerating campaign time-to-market.

    Read More
  • Boosting Sales in Grocery with Real-Time Data Integration

    Boosting Sales in Grocery with Real-Time Data Integration

    By Comosoft|Published On: May 13th, 2025|4.3 min read|

    Grocery retailers are navigating a fast-changing marketplace where consumers expect accurate, immediate, and highly personalized online and in-store experiences. Price sensitivity, inventory availability, and tailored promotions are significant in today's purchase decisions.

    Read More
  • AI for Retail Marketing: The Power of Predictive Personalization & Automation

    AI for Retail Marketing: The Power of Predictive Personalization & Automation

    By Comosoft|Published On: April 16th, 2025|4.7 min read|

    A unified data approach is critical to effective, AI-driven personalization and automation—and the profits it can generate.

    Read More
  • How Manufacturers Can Stay Competitive with Multichannel Marketing

    How Manufacturers Can Stay Competitive with Multichannel Marketing

    By Comosoft|Published On: April 14th, 2025|4.9 min read|

    Customer expectations and buying journeys constantly evolve, and manufacturers can no longer rely on traditional sales channels alone. B2B buyers are increasingly digital-first, exploring options online before ever speaking with a sales rep.

    Read More
  • From Hype to Practicality: Futureproof Your MarTech Stack

    From Hype to Practicality: Futureproof Your MarTech Stack

    By Comosoft|Published On: March 20th, 2025|5.3 min read|

    Retail marketing teams can optimize their technology, now and beyond, using simpler workflows, unified data, and greater collaboration.

    Read More
  • Eco-Friendly Marketing: Sustainable Practices with DAM

    Eco-Friendly Marketing: Sustainable Practices with DAM

    By Comosoft|Published On: March 19th, 2025|5.1 min read|

    Sustainability is no longer a buzzword—it’s a business imperative. Companies across industries prioritize eco-friendly initiatives to meet consumer expectations, drive efficiency, and reduce costs.

    Read More
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Comosoft | Multichannel Marketing Platform

Comosoft’s LAGO software is a fully integrated DAM & PIM system that allows you to automate production workflow and version control of print & digital catalog publishing.

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