Streamline Your Grocery Retail Marketing with LAGO
Say goodbye to the chaos of managing circulars, digital ads, and in-store promotions. LAGO’s powerful PIM + DAM solution automates and simplifies your retail marketing, ensuring accuracy, consistency, and efficiency across all channels.
Stay ahead with seamless workflows, personalized promotions, and effortless campaign execution.
Optimize Weekly Circular Advertising and Multichannel Campaigns With A Centralized PIM and DAM System
Marketing teams in the grocery industry are under pressure to produce high-quality circulars, digital ads, and in-store promotions—all while managing massive amounts of product data. The challenge? Keeping everything accurate, consistent, and efficient across all marketing channels.
That’s where LAGO comes in. Our grocery store PIM (Product Information Manager) along with its integrated DAM, simplifies and automates your retail circular production, helping you create engaging, personalized promotions at scale without the headaches.
Your Challenges, Solved!
The Problem: Manual Processes & Data Silos
The Solution: LAGO
LAGO is a powerful supermarket software solution for the grocery industry that centralizes product data (PIM for grocery), consolidates assets (DAM), and integrates with Adobe InDesign to automate production for print, e-commerce, social media, and your entire marketing ecosystem. With AI integration, you can take it even further by optimizing promos, analyzing seasonality, pricing, and product data to simulate real-world scenarios.
With LAGO, you can:
Automate Weekly Circular Ad Production
Generate multiple ad versions quickly, reducing errors and increasing efficiency with our LAGO InDesign plugin.
Maintain Marketing Consistency
Ensure accurate brand assets and product data across all marketing channels and regions.
Improve Workflow & Collaboration
Unite planners and creatives to manage tasks, proofing, approvals, and multichannel campaigns from one place.
Enhance Multichannel Marketing
Seamlessly integrate print, digital, and mobile promotions.
Scale with
Ease
Support growth while reducing the time and cost of campaign production.
Be Effective
With AI
Plan optimized promotions with AI that considers seasonality, pricing, and product data to simulate customer engagement.
A strong core is the foundation of efficient marketing operations.
The LAGO Core, combined with one or more LAGO Modules, gives supermarket and grocery retailers complete control over their circulars and promotional materials—from planning to final production—all within a single, integrated solution.
What Our Clients Say
We rely on the LAGO system for its highly efficient page-building process. Our retail clients expect greater efficiency and we’re more than happy to be able to deliver it.
We quickly discovered that Comosoft was a competent and far-sighted partner. Close and cooperative collaboration is at the core of the success of a PIM implementation.
We have a very long and intensive selection process behind us and are 100% sure that Comosoft is the right choice for us to have found enormously innovative, long-term partners. With this partner we can optimize internal processes and further enhance our competitiveness.
We are now in a position to modify data even late in the process, such as price changes or complicated versioning. This saves us time and enormously improves the quality of our advertising.
