Now is the time when marketing professionals assess their strategy and their use of technology becuause the increased shopping during the holidays can indicate the effectiveness of a campaign, a mobile shopping app, or something as “simple” as catalogs and signage.

The Eversfrank Group is one of the prizewinners and scored highly with its sustainable print production concepts.

When a retailer has hundreds of thousands of SKUs and over 2,000 stores, how can it leverage all that data effectively—and profitably—in its public marketing efforts?