One advantage of digitization is that company processes have become leaner and more accessible thanks to new tools and innovations.
Are you ready to make 2023 the best DAM year yet? You’re a DAM professional, and you know many options on the market today. The secret to finding the right solution lies in knowing what you need, what your team requires, what your operations are, and how your new technology aligns with your current digital ecosystem. Here’s what you need to know.
If you want to make smart, worthwhile improvements to your retail marketing strategy in 2023, it will be essential for you to make friends with digital technology.
Email marketing is one of the most versatile tools when it comes to growing your business and engaging, retaining, and converting leads into customers.
Originally developed in the 1990s, DAM was a response to the rapid growth of digital image volume and the increasing difficulty users had finding individual images.
How does the ecommerce experience inform retail marketing and advertising strategy? More importantly, what tools will help retail marketers and advertisers succeed across multiple channels?
With today's tools, retailer’s marketing and advertising departments can track results and reach their goals with greater precision through digital means and digital catalogs are one of those tools.
Marketing teams are already thinking about the holiday shopping season, so they need data reliable data and updated assets.
In this article we focus more on the “front end” of the catalog production process - the cost of planning and managing these complex, often beautiful, and compelling marketing vehicles.