How PIM & DAM Are Essential to Retail Ecommerce Success
How does the ecommerce experience inform retail marketing and advertising strategy? More importantly, what tools will help retail marketers and advertisers succeed across multiple channels?
Can Digital Catalogs Enhance Your Business?
With today's tools, retailer’s marketing and advertising departments can track results and reach their goals with greater precision through digital means and digital catalogs are one of those tools.
Using a PIM & DAM to Gear Up for Holiday Shopping Now
Marketing teams are already thinking about the holiday shopping season, so they need data reliable data and updated assets.
Do Consumers Still Use Retail Circulars?
The consumer landscape is rapidly shifting as savvy shoppers turn to their digital devices to shop online and find retail deals. However, that doesn’t mean retail circulars have become entirely obsolete!
Automate Retail Catalogs – From Conception to Completion
In this article we focus more on the “front end” of the catalog production process - the cost of planning and managing these complex, often beautiful, and compelling marketing vehicles.
Why Automating Weekly Circular Ads Is Every Retailer’s Secret Advantage
With so many challenges and channels to master, good marketing creative directors need every edge they can get. One such edge is the humble – and often marginalized – retail circular or flyer.
Print Catalogs: Why They Need to Be Added to Your Retail Marketing Toolbox
Now more than ever, catalogs are effective because of technological innovations that enable companies to target customers based on their interests and buying habits.
No Compromises with Design & Data
Accelerate multichannel marketing with InDesign production of circulars and catalogs - without sacrificing good design.
How Retailers Are Gearing Up for Growth with DAM
Agile marketing departments and their creative directors are resetting their strategies, and one of the critical components of those strategies is the use of data.