{"id":1694,"date":"2020-11-20T11:54:06","date_gmt":"2020-11-20T17:54:06","guid":{"rendered":"https:\/\/www.comosoft.us\/lat\/?post_type=avada_faq&#038;p=1694"},"modified":"2023-05-05T13:32:39","modified_gmt":"2023-05-05T18:32:39","slug":"cual-es-la-diferencia-entre-mam-y-dam","status":"publish","type":"avada_faq","link":"https:\/\/www.comosoft.us\/lat\/faqs\/cual-es-la-diferencia-entre-mam-y-dam\/","title":{"rendered":"\u00bfCu\u00e1l es la diferencia entre MAM y DAM?"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1206.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><span style=\"font-weight: 400;\">La abreviatura <\/span><b>MAM<\/b><span style=\"font-weight: 400;\"> significa <\/span><b>Media Asset Management<\/b><span style=\"font-weight: 400;\">. DAM significa gesti\u00f3n de activos digitales. En la mayor\u00eda de los casos, un <\/span><b>MAM<\/b><span style=\"font-weight: 400;\"> se orienta principalmente al <\/span><b>almacenamiento de archivos de imagen, v\u00eddeo y audio<\/b><span style=\"font-weight: 400;\">. Un DAM lleva esta idea m\u00e1s all\u00e1 al almacenar, centralizar y gestionar tambi\u00e9n otros tipos de archivos que son importantes para una <\/span><b>experiencia de marca coherente<\/b><span style=\"font-weight: 400;\"> (archivos de texto y HTML, presentaciones, etc.).<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>La abreviatura MAM significa Media Asset Management. DAM significa gesti\u00f3n de activos digitales. En la mayor\u00eda de los casos, un MAM se orienta principalmente al almacenamiento de archivos de imagen, v\u00eddeo y audio.<\/p>\n","protected":false},"author":3,"featured_media":1689,"menu_order":8,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"faq_category":[18,19],"class_list":["post-1694","avada_faq","type-avada_faq","status-publish","format-standard","has-post-thumbnail","hentry","faq_category-dam","faq_category-glossary"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.comosoft.us\/lat\/wp-json\/wp\/v2\/avada_faq\/1694","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.comosoft.us\/lat\/wp-json\/wp\/v2\/avada_faq"}],"about":[{"href":"https:\/\/www.comosoft.us\/lat\/wp-json\/wp\/v2\/types\/avada_faq"}],"author":[{"embeddable":true,"href":"https:\/\/www.comosoft.us\/lat\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.comosoft.us\/lat\/wp-json\/wp\/v2\/comments?post=1694"}],"version-history":[{"count":4,"href":"https:\/\/www.comosoft.us\/lat\/wp-json\/wp\/v2\/avada_faq\/1694\/revisions"}],"predecessor-version":[{"id":3517,"href":"https:\/\/www.comosoft.us\/lat\/wp-json\/wp\/v2\/avada_faq\/1694\/revisions\/3517"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.comosoft.us\/lat\/wp-json\/wp\/v2\/media\/1689"}],"wp:attachment":[{"href":"https:\/\/www.comosoft.us\/lat\/wp-json\/wp\/v2\/media?parent=1694"}],"wp:term":[{"taxonomy":"faq_category","embeddable":true,"href":"https:\/\/www.comosoft.us\/lat\/wp-json\/wp\/v2\/faq_category?post=1694"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}