Transform your retail communication with our comprehensive multichannel toolkit!

Flyers and circulars, whether printed or digital, are essential for driving customer engagement and sales in a retail chain. For large retailers with extensive inventories, the challenge lies in producing compelling, accurate flyers that leverage SKU data to promote high-margin products across multiple regions and markets.

Comosoft LAGO is the premier solution for building retail flyers and circulars. With its complete management and production system for both print and digital formats, LAGO provides the powerful tools you need to:

  • Optimize the production of printed weekly supplements – including versioning by region, language, and demographics

  • Enable planning by category managers, via an online whiteboarding process

  • Collaborate across multiple departments in the planning, design, and review/approval process

  • Achieve up to 60% reduction in labor costs

  • Shorten time-to-market by up to 30% (update your data automatically, even at the last minute)

Choose LAGO for easy management of your circular flyer or catalog design for your retail business

LAGO supports your marketing efforts with enterprise-level data and retail media production tools. These include an InDesign plugin for design, digital correction loops, offer validation, automated article exchange, and standardized production workflows. We also help you integrate manufacturer and supplier data – an essential step in the information supply chain.

We don’t just sell and install your system. Our experts fully support you in using LAGO to communicate with your consumers across multiple channels.

Increase Profit Now By Simulating Customers’ Responses To Pricing and Promo Decisions With AI

Retailers can make their teams more effective with LAGO and DecaSIM, its artificial intelligence integration. Plan optimized promotions that consider seasonality, unique pricing, and product data to engage customers, increase sales, and grow profits.

Increase Profit Now By Simulating Customers’ Responses To Pricing and Promo Decisions With AI

Optimize Your Media Production Process with LAGO

Advertising and marketing material can be planned, created, edited, and evaluated easily, via our intuitive user interface for workflow management. Data from various sources is fed into LAGO, simplifying the entire process and making it more efficient.

Campaign Planning
Using the online whiteboard module, marketing and product line managers can place an article or mod (a product or offer and all its relevant data and images) anywhere on an advertising or marketing piece. They can also use real-time analysis – based on margin, turnover, and inventory data – to assess the best placement of articles.

Article Planning
Product data and images in LAGO are seamlessly integrated with Adobe InDesign, via a plugin. Designers can focus on creative design, and product data is updated in real time – right up to the moment of printing.

Graphic Layout
The Proofing module also provides a precise, bidirectional cooperation process between purchasing, advertising material planning, and graphics teams. Visual element and text content changes are facilitated via digital correction marks.

Proofing Process
Final page layouts can be approved via a visual, online proofing process. Many elements of review-and-approval can be automated and executed from anywhere in the world.

Review & Approval Process
At the end of the process, LAGO generates a press-ready PDF file of your advertising and marketing material, sending them directly and automatically to your print service provider. LAGO is also capable of publishing a digial copy of your production for online distribution.

Print Production PDFs

Trusted By The Following Brands

LAGO + Adobe Indesign

The LAGO Adobe InDesign plugin lets you integrate your graphics department fully in your multichannel production process. LAGO Layout is seamlessly integrated into Adobe InDesign and supports graphic designers in their daily work with extensive and intuitive functions. The plugin supports the entire bandwidth of production, from absolute creative freedom to a fully automatic layout.

LAGO Brochure Download

FREE Download:

Comosoft LAGO Brochure Download

Download Our Guide to See How Comosoft’s LAGO Multichannel Marketing Platform Can Transform Your Marketing Production

CONTACT US FOR AN EXPLORATORY DEMO OF LAGO + DECASIM

Ready to transform your multichannel marketing production? Let’s connect. Find our contact information and office locations, and contact our team to explore how we can help you achieve your goals.